Athens State Identity

Athens State University holds a special meaning to many people.

This is why our identity is important.

An identity is more than a logo. It is the how we tell our stories. It is how people experience our University. Our identity guidelines are the tools we use to create those stories and reinforce those experiences. These identity guidelines are the operating manual for looking, speaking, and acting as Athens State University.

We all play a role in strengthening our identity. You can help by incorporating these guidelines into everything you create. The tools are flexible enough to help you create a full range of expressions for your audience, while allowing our shared strengths and experiences to shine.

Through consistent use, these guidelines will amplify the impact of our identity in our community. Sharing all of our stories through one voice. That is what makes Athens State great!